Facebook changes are coming fast and furious again, and with them, the swirling clouds of critique, argument, and the never-ending outcries about privacy. No doubt, the changes are big ones and this is a good time to take time to look at what is really happening and decide how you want to play along. Concern

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I recently read a quote from Studs Terkel that perfectly sums up my life lately… “To survive the day is triumph enough for the walking wounded among the great many of us.” For those of you who don’t know the details (which would be most people), I’ve been in the land of the walking wounded

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Last week we talked about how to get ready to become a business that uses social. This week, we’re looking at the next step in the evolutionary process…getting ready to become a business that IS social. So, what exactly is a “social business?” As Brian Solis says in his foreword to Michael Brito’s book, Smart

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Whether it’s because of the tough economy, its growing legitimacy or just a dawning awareness that this stuff is here to stay, more and more companies are adding social media to their marketing plans. What’s more, they’re starting to back up those plans with budgets. A recent study by eMarketer shows that, in five years,

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Post updated with images on September 11, 2011. As we mentioned in our September e-newsletter, Facebook has made a slew of changes and announcements over the past several weeks and I don’t know about you, but I’m having a heck of a time keeping up with it all. (Trying to write this post has been a

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I recently read in CCO Magazine that one of the predicted trends for content marketing in 2012 is “understanding your customers well enough to develop useful and relevant content for them.” I don’t know if that’s as much a trend as it is marketers finally getting whacked in the face with a big fat clue

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